An interactive HTML5 experience celebrating Shang Xia Maison’s Shanghai opening
SHANG XIA
2014

SHANG XIA is a Chinese luxury brand backed by French fashion house Hermès. This HTML5 campaign was for Shang Xia Maison opening in Shanghai. In combination with the brand’s identity, we decided to use the typical Chinese elements - teapot, teacup and tea as elements to play the maze game. Users needs to control the teacup on the screen - up, down, left and right, find the three teapots and finally walk out of the maze.
Account Manager
Account Executive
Creative Director
Copy Writer
Programmer
Interation Designer
Visual Design
Interactive Design
Wireframing
2014


